Published on October 25th, 2023
Relationships tend to host a complex nature of tug-a-war to reach an ultimate goal of balance.
The same can be said regarding the correlation between successfully developing an innovative culture and ensuring employee satisfaction, especially during a new business’s crucial building block stages.
As a founder, Scott Crockett, Everest Business Funding CEO, has lived on both sides, cultivating a startup as a seasoned finance sector professional.
Reflecting on his own experience and others, Crockett spotlights examples of companies that have triumphantly attained this business balance.
Fostering Innovation
Deemed as one of the financial industry’s most innovative and inclusive workplaces, Capital One has successfully leveled happy employees with a forward-thinking organization.
The company is fast on its feet to adapt to current realities while continuously making efforts to enhance present benefits to better the lives of thriving employees.
Every quarter, Capital One asks employees to share honest thoughts through a survey while also practicing an active listening ear to build an effective work environment for all continuously.
The key to solving innovation’s kryptonite, such as burnout, is creating a community where everyone feels heard, important, and included while solving problems with a quality approach rather than quantity.
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Putting People Before Profit
Yes, profit is a necessity for the survival of a business. Still, businesses that solely focus on reaching money goals typically experience a high turnover rate with more stressed employees than cheerful ones.
N2 Publishing has learned the benefits of putting people before money, making its primary purpose as an organization to better employees’ lives over profitability.
In addition, the company encourages their employees to be themselves in the workplace and share natural talents, such as the excellent rapping skills of the head of the mailroom that contributed to N2’s theme song.
Companies like N2 Publishing have witnessed how much innovation employees will habitually give back when investing more in the organization’s people.
Instilling Purpose
A business whose senior staff takes things personally when employees are not feeling happy in the workplace instills purpose back into people’s efforts while also investing in employee satisfaction.
One of the most productive moves higher-ups can make in an organization is utilizing their power to fuel greater means of purpose throughout all divisions.
CEO of Microsoft, Satya Nadella, has fostered such a connection in leadership by meeting as a team and encouraging intimate discussions that touch on a personal level to what each individual wants to accomplish through work output.
Strengthening the relationship between personal purpose and organizational purpose results in happier employees, spreading positive influence.
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Building Strong Teams
Loyalty solutions leader Ebbo, known as Clarus Commerce, prioritizes organizational growth alongside work/life balance by empowering employees like a winning sports team.
Senior staff recruits well-rounded people who can be trained and coached while learning from one another along the way.
Both losses and wins are accepted as a team, and practice and preparation are executed with a solid and positive support system.
This approach not only empowers each employee to take pride in the work that contributes to greater functionality but also to be proud of teammates working hard alongside towards a like-minded goal.
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About Scott Crockett
Scott Crockett is the founder and CEO of Everest Business Funding. He is a seasoned professional with 20 years of experience in the finance industry.
Mr. Crockett’s track record includes raising more than $250 million in capital and creating thousands of jobs. Scott has founded, built, and managed several finance companies in the consumer and commercial finance sectors.
