November 22nd, 2019 | Updated on January 12th, 2023
Digital marketing has achieved unprecedented heights these days. And not only digital marketing the entire digital domain is going through massive changes and has completely changed the world. Undoubtedly it has made the world an easier place to live in and also impacted our lives like never before.
In case you are one of those companies offering your solutions in the digital marketing domain then you also need to amp yourselves up. What is required is that you are able to demonstrate your digital expertise in one of the best ways.
One of the best solutions to show off your digital marketing skills is through their website. And it is advisable that you must present in your website in one of the trendiest ways possible.
The customers will glance at your website at the very first instant. And thus if your website is presented in one of the best ways then of course they will be impressed. So, begin honing your digital skills with your website.
When it comes to digital marketers then SEO is one of their best choices. There are a number of SEO friendly people who are a huge fan of WordPress Plugins.
WordPress is loved and majorly used by the digital marketers. It is because they offer a large number of WordPress Plugins exclusively for the WordPress Plugin developers. They are also SEO friendly and offers a large numbers of options to choose from.
Here we offer you a large number of plugin options to choose from. Below given are 23 free WordPress Plugins which are every digital marketers dream come true.
1. Wordfence Security
Wordfence includes an endpoint firewall and malware scanner that were built from the ground up to protect WordPress.
Our Threat Defense Feed arms Wordfence with the newest firewall rules, malware signatures and malicious IP addresses it needs to keep your website safe.
Rounded out by a suite of additional features, Wordfence is the most comprehensive security option available.
Review: isitwp
Are you looking for a WordPress security plugin? WordFence Security is one of the most popular WordPress security plugins in the market.
In this WordFence Security review, we will take a look at its features and performance to find out if it is really the best WordPress security plugin in the market.
WordPress is the world’s most popular Content Management System. It powers more than 25% of all websites on the internet. This huge number makes it a popular target for malicious attacks, hacking attempts, code injection, etc.
2. Really Simple SSL
Really Simple SSL automatically detects your settings and configures your website to run over https.
To keep it lightweight, the options are kept to a minimum. The entire site will move to SSL.
Three Simple Steps For Setup:
- Get an SSL certificate
- Activate this plugin
- Enable SSL with one click
Review: SEJ
SSL (Security Sockets Layer) is the standard tech for creating an encrypted link between a browser and web server which ensures all data traveling between the two remains secure (and private).
Google has given a final warning to webmasters regarding SSL — if your site is not secure before October 2018, you could see your bounce rates increase significantly as a result.
Really Simple SSL takes care of the SSL configuration for you.
3. BackWPUp
WordPress Backups are like insurance: you need it most when you don’t have them. When creating your WordPress website, the developer you trust should always talk about website and database crashes.
What has to happen, if something is not running correctly on your website or your WordPress website is not running at all?
In the best case, a WordPress developer helps you to recognize problems early and fix them, or even protect you from them.
At worst cases you need a backup of your site: one such backup should always be up to date and the backup archives should not be on your webspace.
Right here helps our WordPress Backup Plugin BackWPup! Once set up, BackWPup runs like a Swiss watch – reliable, solid!
Review: WordPress
The backup plugin BackWPup can be used to save your complete installation including /wp-content/ and push them to an external Backup Service, like Dropbox, S3, FTP and many more, see list below.
With a single backup .zip file you are able to easily restore an installation. Please understand: this free version will not be supported as good as the BackWPup Pro version.
4. Yoast SEO
Need some help with your search engine optimization? Need an SEO plugin that helps you reach for the stars? Yoast SEO is the original WordPress SEO plugin since 2008.
It is the favorite tool of millions of users, ranging from the bakery around the corner to some of the most popular sites on the planet.
With Yoast SEO, you get a solid toolset that helps you aim for that number one spot in the search results. Yoast: SEO for everyone.
Review: SEJ
Yoast SEO has been around since 2008 and is a popular SEO plugin for WordPress.
Its robust platform allows non-coders to make on-page optimizations for things like deindexing categories and tags without diving into the intimidating backends of their sites.
Yoast also offers on-page guides for writing page titles and meta descriptions, as well as other things like page readability. It’s bulk editing feature and snippet previews for Google search results are among users’ favorite features.
5. Gravity Forms
Gravity Forms is the Easiest Tool to Create Advanced Forms for Your WordPress-Powered Website.
Build and publish your WordPress forms in just minutes. No drudgery, just quick and easy form-building. Select your fields, configure your options and easily embed forms on your WordPress-powered site using the built-in tools.
Gravity Forms is Partnering with Your Favorite Web Applications and Online Services to Make Your Forms Even More Powerful and Flexible.
Review: FinancesOnline
Gravity Forms is one of the easiest and best contact form plugin to create advanced forms for websites powered by widely-used WordPress.
It allows creating advanced forms within minutes, which are also optimized for mobile devices.
The plugin is also easy to integrate with many of the popular web apps as well online services, including Zapier, PayPal, FreshBooks and Active Campaign.
Forms can easily be embedded on WordPress-powered websites using the built-in tools that allow selecting fields and configuring options.
It is easy-to-implement and does not require any programming knowledge. Advanced Fields make the forms even more powerful by allowing capturing names, numbers, addresses, phone numbers and even file uploads.
The Standard Fields cover almost all the major form field-types like drop-downs, text fields, radio buttons and paragraph fields.
6. Simple 301 Redirects
Simple 301 Redirects provides an easy method of redirecting requests to another page on your site or elsewhere on the web.
It’s especially handy when you migrate a site to WordPress and can’t preserve your URL structure.
By setting up 301 redirects from your old pages to your new pages, any incoming links will be seemlessly passed along, and their pagerank (or what-have-you) will be passed along with them.
Review: WPism
If you are changing the URL / domain of your WordPress website, you need to plan carefully so that you don’t lose any of your existing traffic and SEO elements for existing post/pages for your old domain.
Adding a 301 redirect to your posts and pages is really easy in WordPress.
I will introduce you to few ways you can easily add a 301 redirect to your posts and pages or the entire domain of your WordPress blog/website.
Besides, I will help you implement these redirections while retaining your existing traffic and SEO.
7. Akismet Anti-Spam
Akismet checks your comments and contact form submissions against our global database of spam to prevent your site from publishing malicious content.
You can review the comment spam it catches on your blog’s “Comments” admin screen.
Review: SEJ
Akismet Anti-Spam takes care of that for you (for free).
Once the plugin is installed, it will automatically begin cross-referencing comments on your blog with its global spam database.
Once it has decided whether a comment is malicious, it will inform your blog section (you can easily see which comments have been allowed or filtered out).
8. InfiniteWP
InfiniteWP allows users to manage unlimited number of WordPress sites from their own server.
Main features:
- Self-hosted system: Resides on your own server and totally under your control
- One-click updates for WordPress, plugins and themes across all your sites
- Instant backup and restore your entire site or just the database
- One-click access to all WP admin panels
- Bulk Manage plugins & themes: Activate & Deactive multiple plugins & themes on multiple sites simultaneously
Review: SEJ
Managing a lot of websites can be tough. It can be a big struggle handling backups, updates, and databases for multiple clients.
InfiniteWP makes it a whole lot easier.
This free plugin allows its users to manage an unlimited amount of WordPress domains all from their own server, streamlining their jobs and getting rid of some of those aforementioned struggles.
For all those “busy” tasks that are necessary, yet time-consuming, InfiniteWP is the time-saving solution.
9. Advanced Custom Fields
Use the Advanced Custom Fields plugin to take full control of your WordPress edit screens & custom field data.
Review: WordPress
Use the Advanced Custom Fields plugin to take full control of your WordPress edit screens & custom field data.
Add fields on demand. Our field builder allows you to quickly and easily add fields to WP edit screens with only the click of a few buttons!
Add them anywhere. Fields can be added all over WP including posts, users, taxonomy terms, media, comments and even custom options pages!
10. Autoptomize
Autoptimize makes optimizing your site really easy. It can aggregate, minify and cache scripts and styles, injects CSS in the page head by default but can also inline critical CSS and defer the aggregated full CSS, moves and defers scripts to the footer and minifies HTML.
You can optimize (and even convert to WebP) and lazy-load images, optimize Google Fonts, async non-aggregated JavaScript, remove WordPress core emoji cruft and more.
As such it can improve your site’s performance even when already on HTTP/2! There is extensive API available to enable you to tailor Autoptimize to each and every site’s specific needs.
Review: SEJ
Whether it’s due to the fact that website admin and owners spend more time focusing on content creation and marketing or simply just forget, they often overlook the importance of optimizing technical aspects that impact a site’s speed.
11. WPSmush
Optimize images, turn on lazy load, resize, compress & improve your Google Page Speed with the incredibly powerful and free WordPress image smusher, brought to you by the superteam at WPMU DEV!Smush meticulously scans every image you upload – or have already added to your site – cuts all the unnecessary data and scales it for you before adding it to your media library. And it can serve images in the WebP format.
Review : wp-reviews
With this premise, it’s safe to say that WP Smush is a reliable image optimizer, that will work in all situations and circumstances. However, it all comes to a price. Currently, the WPMUDEV group charges a fixed subscription price for access to all their Pro plugins, which might be a bit pricey if you don’t need many of them.
12. All in One SEO
All in One SEO is perfect for business owners, bloggers, designers, developers, photographers, and basically everyone else. Absolutely not. You can optimize your WordPress SEO without any coding knowledge. All in One SEO is one of the most beginner-friendly WordPress SEO plugins.
AIOSEO’s WordPress SEO plugin features are highly optimized for Google and other popular search engine algorithm because we follow the most up-to-date SEO standards and SEO best practices.
Review: isitwp
While you can spend tons on paid promotions, search engines are a better way of bringing in free organic traffic to your site. You may already know that when you search for something on Google or Bing, the search engine will display a list of results. Now, most users click only on the first two websites on the list, and some users never make it to the second page.
13. Google XML Sitemaps
A sitemap is a way of organizing a website, identifying the URLs and the data under each section. Through the XML protocol, search engines could track the URLs more efficiently, optimizing their search by placing all the information on one page. XML also summarizes how frequently a particular website is updated and records the last time any changes were made.
The plugin comes with various translations, please refer to the WordPress Codex for more information about activating the translation. If you want to help to translate the plugin to your language, please have a look at the sitemap.pot file which contains all definitions and may be used with a gettext editor like Poedit (Windows).
Review: Winningwp
Once you’ve downloaded the plugin and activated it on your website, you’ll see a new ‘XML-Sitemap’ page listed in the main WordPress settings menu.
Google XML Sitemaps lists all settings on this page. As you’ll see, there are a lot of options you can adjust, but the ‘out of the box’ settings should be sufficient for most people.
14. Just Writing
Just Writing takes DFW from a great way to write to a great way of writing posts! Distraction-Free Writing (DFW) Mode is a great way to focus on writing text, but have you ever found yourself wanting to do a bit more with it? How about spell check, or change the paragraph style without dropping back to the standard post edit mode? Now you can get all the functionality of the standard mode tools in DFW!
Review: WordPress
This fundamentally changes the writing experience in WordPress for the better. If you use WriteRoom/PyRoom/Scrivener/Highland desktop apps, then you know how powerful distraction-free writing can be. This is the first time I’ve ever felt compelled to review a WP plugin. Greg — thank you for all of your hard work!
15. Broken Link Checker
Broken Link Checker monitors and tests all internal links & external links on your site looking for broken links. It helps you fix bad links to improve SEO and user experience.
Monitors external links and internal links in your posts, pages, comments, the blogroll, and custom field. Makes broken links display differently in posts. Links can be edited directly from the plugin’s page, without manually updating each post.
Review: WordPress
Simple to use does just what it says. I’ve had no problems with it for the last year and will continue to use it on my site.
16. Pretty Link
Pretty Links helps you shrink, beautify, track, manage and share any URL on or off of your WordPress website. Create links that look how you want using your own domain name!
Pretty Links enables you to shorten links using your own domain name (as opposed to using tinyurl.com, bit.ly, or any other link shrinking service)! In addition to creating clean links, Pretty Links tracks each hit on your URL and provides a full, detailed report of where the hit came from, the browser, os and host.
Review: Bforbloggers
Pretty Links is one of the best WordPress plugins to cloak affiliate links. There are many others in the competition, but none are as simple and effective as it is. It does what its name says, makes your affiliate links prettier, and helps you manage them. It comes with various other features such as link reporting & auto-linking that can help you generate more revenue from your blog.
17. TaskFreak
TaskFreak! is a simple but efficient web-based task manager written in PHP. It’s an open-source application, free to download. Its main goal is to make project management efficient while kept easy.
This is a free plugin for the popular WordPress web software and blog system. Create projects, give rights to your WP users and any visitors. Create and assign tasks, discuss them and follow their progress by status.
18. OptinMonster
OptinMonster is the ultimate popup builder and marketing plugin that helps you get more email subscribers, increase sales and grow your business.
With OptinMonster popups and conversion toolkit, you can turn to abandon website visitors into subscribers and customers.
OptinMonster allows you to create beautiful popup forms, email subscription forms, sticky announcement bar (hello bar), gamified spin a wheel opt-in forms, and other types of interactive popups for your site in minutes, not hours!
Review: Capterra
Optinmonster makes it very easy to put beautiful forms on your website and pop them when, where, and how you need them on your websites. They integrate with email marketing software platforms easily, and there is always Zapier if they don’t happen to be integrated with the platform you use. I have been a customer for 3+ years, and despite the fact that I can better design forms, I still prefer to use them for my customer optin information collection.
19. Wordfence
Contact Form 7 can manage multiple contact forms, plus you can customize the form and the mail contents flexibly with simple markup. The form supports Ajax-powered submitting, CAPTCHA, Akismet spam filtering, and so on.
Review: G2
Wordfence scanning for malware and unwanted behaviors is really powerful even for the free version. Good thing it has an option for you to exclude or include different folders and files within your WordPress site to avoid any unwanted deletion of infected files to prevent further damage.
19. Wordfence
Contact Form 7 can manage multiple contact forms, plus you can customize the form and the mail contents flexibly with simple markup. The form supports Ajax-powered submitting, CAPTCHA, Akismet spam filtering, and so on.
Review: G2
Wordfence scanning for malware and unwanted behaviors is really powerful even for the free version. Good thing it has an option for you to exclude or include different folders and files within your WordPress site to avoid any unwanted deletion of infected files to prevent further damage.
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