Tech

10 Best Lead Generation Tools In 2019 To Get More Targeted Leads

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Updated on May 6th, 2019

When you have a database at hand the next thing you have to do is to generate converting leads out of the same. This means that you find people who would strongly promote your product and make a purchase from you come what may happen.

There are multiple methods by which lead generation can happen ranging from email marketing, content marketing and cold outreach.

However, if you invest in an appropriate lead generation tool you can do that without much worries from your side.

To do that we have brought together a list of the best lead generation tools that you can make a choice from.

The tools would be suitable for different types of lead and if you already know what you wish to get the same would be achieved by you without any fear.

Our detailed analysis of these tools paves the way for you to choose and you can find a perfect tool for the task ahead.

 

1.OptinMonster

Instantly boost leads and grow revenue with the most powerful conversion optimization toolkit in the world.OptinMonster is the most powerful conversion optimization & lead generation software in the world. Here’s why Smart Marketers and Business owners love OptinMonster, and you will too! Eliminate the guesswork. Test different headlines, content and layouts to see what converts the best.

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Review: G2

What do you like best?
I love using this software. It requires very little or no coding to set up a lead generating pop up on one of our client’s sites. I’m not even a designer but it’s pretty simple to make an attractive campaign that converts visitors.

What do you dislike?
Reporting could be better. There’s only visitors and conversions with 1 graph over time and a conversion rate. Default always shows the last 30 days and takes a few extra clicks to see a certain time frame.

What business problems are you solving with the product? What benefits have you realized?
Lead generation. While conversion rates vary, and some say pop-ups don’t work, these can help make a difference for a client. Either they generate leads or they can be used to draw people to the pages on a website you want them to go to.

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2. Hunter

hunter.io

If you want to do a quick email search, Hunter is a useful tool. Just type in the domain, and it’ll find the email address pattern. Hunter also includes a confidence rating so you know if the email is likely to be right.

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Review: TrustRadius

I am in sales, where I am constantly searching for contacts at the companies to utilize our media options to advertise their product or service. Finding the right person and email is extremely important and Hunter will quickly allow me to scrub the internet resources to confirm an email. Since I’ve been using Hunter, there have been new additions like the “verified” feature which is great. As a Hunter salesperson myself, this is an extremely valuable tool on a daily basis.

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3. AeroLeads

AeroLeads Screenshot

Find Email Addresses of Decision Makers and Phone Numbers of Businesses with #1 Prospect Generation and B2B Lead Generation Software on the Web. Build Email List in Real-time. Search, add prospects and leads at AeroLeads to get their Verified Email addresses and Business Phone Number. Find business emails of decision-makers with the title, location and company emails with phone numbers, address, etc.

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Review: FinancesOnline

Aeroleads offers businesses with a simple and quick way to generate sales leads by enabling sales and marketing teams perform “search contacts” by company in a process that is akin to a search engine. Users just need enter the data they want to get and aeroleads delivers detailed results based on the user’s specification as well as the data source.

Another huge advantage that aeroleads brings to the table is its google chrome extension. This feature allows your sales and marketing team to look up and capture contact information in real time from very reliable sources – company databases and social profiles, including Google, LinkedIn, CrunchBase, angellist, etc.

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4. Voila Norbert

Voila Norbert

Smart technology to verify every email. Your email reputation stays safe while your open rates and revenue increases. Find contact information right where you need it. Norbert’s Chrome extension sources contacts are of companies right as you prospect online. Sync leads from Norbert across your tool stack through native integrations and Zapier. Automate email verification and enrichment in your websites and applications.

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Review: Capterra

Pros: It’s pretty simple and from the tools we’ve tried provides the best results by searching for email patterns.

Cons: Like any other tool it often finds emails that are no longer valid or doesn’t find any, but there’s nothing that can be done about it, people change their emails, so there’s that.

Overall: Pretty useful if you have a team of lead researches looking for potential clients.

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5. OutreachPlus

 

OutreachPlus
Send emails that instantly appeal to your prospects and achieve higher response rates using our advanced personalization features. Reduce the need for manual intervention with our smart automation platform that detects user behavior (emails opened, replied, links clicked, etc.), and triggers personalized emails based on these actions. Op inbox makes it easier to track all interactions, helps process responses quickly, and get multiple team members involved when needed.

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Review: G2

What do you like best?
My favorite part of Outreach is using triggers to automatically do something to a prospect’s record once something else is done. For example, when prospect finishes a sequence, we have them trigger into a new sequence a few weeks later to keep people from slipping through the cracks if they haven’t responded.

What do you dislike?
Most things flow seamlessly, but sometimes Outreach is slow to sync with Salesforce. I also wish it was a little easier to pin which sequences and specific steps directly led to meetings.

What business problems are you solving with the product? What benefits have you realized?
We are always testing out different features in Outreach to save reps time staying organized. Whether that’s sequence automation, or views to help keep track of different types of tasks. A big initiative we are using Outreach for right now is creating a content calendar – going through our sequences from this year to figure out what worked when to create a more strategic plan for next year.

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6. Hoovers

hoovers

D&B Hoovers offers dynamic search and list-building capabilities, real-time trigger alerts, comprehensive company profiles, and valuable research and technology reports to help sellers get in the door first.With higher quality sales leads and deeper company intelligence at their fingertips, sellers will be empowered to spend less time searching and more time selling.40% of B2B marketers don’t feel their sales teams have the right account intelligence to engage with prospects and sales leads in a meaningful way!

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Review: TrustRadius

At Neopost USA and also at Getty Images, we used D&B as the backbone to our Master Data Management platform. We regularly DUNS matched about 2 Million Customer and Prospect records against their pool of 500 Million records to cleanse and enhance our critical business data. We also implemented Hoovers as a means for our Customer Information team to easily look up and resolve miss-matching records as well as a tool for our Sales Reps to become intimately knowledgeable about their Customers and Prospects prior to the Sales Calls. Additionally, our Marketing team used D&B to supplement their targeting efforts and identify new prospective companies to add to our acquisition campaigns.

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7. Datanyze

Datanyze

Datanyze is a small, profitable Silicon Valley startup and we’re looking for A+ talent. Our mission is to empower modern sales and marketing professionals to make smarter data-driven decisions. We choose to be great, not big. We want to grow through making our customers successful, not by raising another round of funding. We value our employees’ efforts and unlike any other company in Silicon Valley, share our profits with our employees. Do you share our values? Join Datanyze and test your limits.

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Review: Capterra

Pros: It doesn’t do anything you couldn’t do by simply inspecting the source code of the page, but it presents it in an organized and actionable manner, highlighting the factors that are most relevant to you.

Cons: Currently – I am using the free version, my only gripe is that I run out of credits! Outside of that, minor lags and the occasionally inaccurate revenue are the only shortcomings.

Overall: Gives you key insights into the other technologies companies are running behind the scenes. For example, if you sell to HubSpot users, you can see if a website is running HubSpot simply by using datanyze. Datanyze does 1/4 of the discovery for you.

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8. Lead Forensics

Lead Forensics

Lead Forensics is the software that reveals the identity of your anonymous website traffic, and turns them into actionable sales leads. In real-time.Lead Forensics is B2B software for turbo-charged lead generation. Identify B2B sales leads you never knew you had.

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Review: TrustRadius

Lead Forensics was used primarily by a smaller group that was responsible for generating leads in our organization. We were able to generate really solid leads, along with their contact information. After an email marketing campaign, it was great to see who clicked through the campaign and what specifically they were looking at.

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9. Growbots

Growbots
Access over 200 million contacts. Growbots will identify your perfect customers. Target specific companies, or use our extensive targeting criteria to get a list of all companies matching your profile. You can also import your own prospects to Growbots. Get detailed prospect information to personalize your emails. Because personalization at Growbots means more than a few custom fields.

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Review: G2

What do you like best?
Although we like all parts of using growbots – the auto email sequences are our favorite part. The great contact tokens they have, how easy it is to a/b test – just really easy to use

What do you dislike?
I wish there were a few more selectors of company characteristics and more software options, but we’re in a smaller unique segment, so I understand

Recommendations to others considering the product
If you’ve got a larger sales team and want to help control/guide their outbound efforts this is a great tool to do so. Also really helps with potential expansion for inbound contacts

What business problems are you solving with the product? What benefits have you realized?
Since we have both a free and subscription product we were struggling to bring in higher qualified leads (that would use the subscription product) – we were able to better target those prospects with growbots.

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10. Contactually

Contactually is a robust and intuitive customer relationship management (CRM) platform. It makes the management of your contacts easy, and also provides appropriate follow-up reminders for you. Contactually uses a variety of automated and machine-learning methods to analyze information you authorized the service to access (content) in your mobile device, email accounts, and in other online, cloud or mobile services (authorized sources).

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Review: PCmag

You don’t need to be part of a gigantic company to have thousands of connections across your email accounts and social media. Contactually helps you identify key relationships, consistently follow up on them, close more opportunities, and track business results. It offers email templates and mobile apps, and it easily integrates with the software you are already using. This general-purpose customer relationship management (CRM) service is meant for smaller companies. Contactually can actually integrate with larger CRM, including our editors’ choices salesforce.Com sales cloud and Zoho CRM, but it is best suited for improving your one-on-one communication with clients and potential clients.

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