May 23rd, 2018 | Updated on August 10th, 2020
Whether you are looking to build your first ecommerce store or update your existing one, you have come to the right place. In this article, you will find out how to build an online store very easily using a powerful tool: SITE123.
Before We Start – Choose a Good Name for Your Store
A good name is one that people can read and make an immediate association with the subject you are talking about. It should also be simple and easy to write, so that users can easily find your store and talk about it with their friends.
Another tip that helps a lot is to avoid generic names, such as www.nicecars.com.br. Besides the high competition for that search term, it does not say much about what kinds of cars you actually sell (brands, sport cars, family cars, etc).
The ideal option is to find the balance between a simple name and make it clear about what your content is like, such as www.carlovers.com.
After choosing the name, you can search the domain tool on SITE123 to know if this domain is available or if it is already being used. The consultation is free and takes no more than a few seconds!
Do I Have to Pay for Hosting or Anything Else?
The hosting server is the place where your website will be stored when it goes live with all the pages and features it needs.
SITE123 has hosting services with servers all over the world. You can rest assured that your website will be browsed through the server that is closest to the website visitor. This makes your website load much faster than if hosted on other platforms.
But I do not have much money to invest, now what?
It is also possible to create an online store without spending a single dime. By using the free features of the SITE123 website builder, you will be all set. Hosting is 100% free.
Get Started With Automatically Generated Layout
If you are looking for the actual “how to build an online store” part, here it comes. And it could not be easier. Just go to SITE123 and click on “Start here” – after inserting your contact details and some info, the system will generate a layout automatically for you. Seems like magic, doesn’t it?
Edit the Store As You Like
Here is the actual website builder, where you will be making all the edits to your website. It is very intuitive and you will have absolutely no problem using it. All you have to do is go menu by menu checking what you want to edit and then tweaking each part, as you want.
Next, add your products, images, and descriptions to your store module. After that, all you will have to do is set up your payment options and publish your store!
Promote Your Online Store
Creating an online store is just the first step.
Your mission, from now on, is to attract visitors to your site and for that you will have to do a multi-channel dissemination work, especially on social networks.
Share the link to your products on your Facebook profile, Instagram, Twitter and wherever your audience is.
Partner with other sites to exchange guest posts and submit your product reviews to people you think might have interest in the subject.
These measures will require a little more work in the beginning, but can bring a significant return on visibility and, consequently, conversions for your online store.
Final Thoughts
With just a few steps you can build and publish your online store, and using a few digital tools, you can get many people to visit your website!
In addition to attracting new visitors, you need to make sure that people return to your online store.
To do this, focus on the quality of your content and help people solve their problems. When your readers realize the value you deliver in each product, they will become regular visitors and, over time, they can become customers.
It may sound too simple, but this is the ultimate formula to online success. Do it and you won’t regret it. How about start doing this now?
Get yourself on SITE123 and do it!
